
Get soft, radiant hair with Wella Soft Color Kit 77 – Golden Brown. A gentle, ammonia-free formula that delivers natural-looking color, brilliant shine, and lasting softness with every application.
Transform your look with the warm, luminous tones of Wella Soft Color Kit 77 – Golden Brown. Enriched with natural ingredients and conditioners, this gentle, ammonia-free hair color provides rich, even coverage and vibrant results while keeping your hair soft, smooth, and healthy-looking.
Formulated with shea butter, coconut oil, and aloe vera, Wella Soft Color nourishes your hair during coloring, ensuring a silky texture and brilliant shine that lasts. The easy-to-use kit offers salon-quality results from the comfort of your home — ideal for covering grays or enhancing your natural shade with a radiant golden brown glow.
Key Features:
Shade: 77 Golden Brown — warm, natural-looking golden tones
Ammonia-free formula for gentle coloring
Enriched with shea butter, coconut oil, and aloe vera for nourishment
Provides 100% gray coverage and radiant shine
Long-lasting, vibrant color with soft, touchable feel
Easy, at-home application kit for salon-quality results
Reveal beautifully soft, glowing hair with Wella Soft Color Golden Brown — gentle color, stunning shine, and natural elegance in every strand.
Loading related products...

Get soft, radiant hair with Wella Soft Color Kit 77 – Golden Brown. A gentle, ammonia-free formula that delivers natural-looking color, brilliant shine, and lasting softness with every application.
Transform your look with the warm, luminous tones of Wella Soft Color Kit 77 – Golden Brown. Enriched with natural ingredients and conditioners, this gentle, ammonia-free hair color provides rich, even coverage and vibrant results while keeping your hair soft, smooth, and healthy-looking.
Formulated with shea butter, coconut oil, and aloe vera, Wella Soft Color nourishes your hair during coloring, ensuring a silky texture and brilliant shine that lasts. The easy-to-use kit offers salon-quality results from the comfort of your home — ideal for covering grays or enhancing your natural shade with a radiant golden brown glow.
Key Features:
Shade: 77 Golden Brown — warm, natural-looking golden tones
Ammonia-free formula for gentle coloring
Enriched with shea butter, coconut oil, and aloe vera for nourishment
Provides 100% gray coverage and radiant shine
Long-lasting, vibrant color with soft, touchable feel
Easy, at-home application kit for salon-quality results
Reveal beautifully soft, glowing hair with Wella Soft Color Golden Brown — gentle color, stunning shine, and natural elegance in every strand.
Loading related products...